About RISE Ministries

Taking Back Ground in Our Lives, Our Families, and Our Communities

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Our Vision

Reach and inspire every community through the transforming hope in Jesus.

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We carry this out in three ways...

1
. Engage.

We show up.

We go to where people are—in towns, cities, fields, and auditoriums—to meet them with presence, connection, and the invitation of Jesus. Through dynamic live events, we create space for real connection and transformation.

2
. Encourage.

We speak life.

Through creative media, music, and real stories, we offer hope in the spaces people live—on screens, on stages, and in hearts. Whether it’s a national TV special, a powerful social media story, or a song that stays with you—we lift eyes to Jesus.

3
. Equip.

We send out.

We don’t stop at the moment—we prepare people for the movement. We come alongside churches, leaders, and individuals with resources that strengthen faith, build confidence, and launch everyday impact.

Our Background

The RISE Ministries Story

2001

”Rob Roozeboom founded RISE Ministries in 2001 with a simple desire: to share his personal story of the hope he found in Jesus Christ.

2005

”By 2005, Rob’s calling expanded with the launch of RiseFest, a two-day Christian music festival in northwest Iowa. What started as a bold step of faith quickly became a gathering point for families and communities across the Midwest.

2000s–2010s

”Over the years, RISE Ministries continued to grow—adding new events, media initiatives, and outreach opportunities—all centered on sharing the life-changing hope of Jesus. During this time, RISE ran mission programs for students both domestically and internationally.

2020

”RISE expanded its reach through digital media with the launch of the Enjoying the Journey podcast and the Stories of Strength video series in 2020.

2021

”Beginning in 2021, annual Christmas and Good Friday programs have brought the gospel to audiences through local television stations and online platforms, reaching more than 800,000 people.

2022

”In 2022, RISE with Rob & Friends began bringing singer-songwriters together for intimate nights of storytelling and music across the Midwest—creating spaces where the gospel is shared in authentic, relational settings.

2024

”RiseFest marked a historic year with nearly 24,000 festival-goers over two days, hundreds responding to the gospel, more than 1,000 Bibles distributed, and 800 volunteers serving together.

That same summer, Rob fulfilled an 18-year goal by publishing his first book, Broken Still Chosen, offering encouragement to those who feel broken, unloved, unseen, or forgotten.

2025

”In 2025, RISE Ministries announced a bold new goal: to reach 2.5 million people over the next five years. Through every season, one thing has remained constant: a commitment to sharing the hope of Jesus wherever God opens a door.

Our Work

Experiences & Resources that Meet the Moment

RISE Ministries helps people encounter Jesus right where they are. Every event and program is designed to encourage, equip, and invite people into lasting faith.

RiseFest

A two-day Christian music festival featuring top artists and speakers, seminars, kids’ activities, ministry outreach, camping, and more.

RISE with Rob & Friends

An intimate night of storytelling and music. Artists share original songs, while Rob weaves in the message of hope in Jesus.

Speaking Engagements

Rob Roozeboom speaks at churches, conferences, schools, businesses, and events nationwide—sharing his story and pointing audiences toward Christ.

Christmas & Good Friday Programs

Annual broadcasts featuring Christian artists and guests, reaching hundreds of thousands with the true meaning of Christmas and Holy Week.

Broken Still Chosen

Rob’s inspiring story of hope, woven with biblical insights and offering encouragement to those who feel broken or unloved, unseen, or forgotten.

Stories of Strength

Video series highlighting individuals who have demonstrated remarkable faith in the face of adversity, shared freely through social media to encourage viewers wherever they are.

Enjoying the Journey Podcast

Conversations with authors, musicians, leaders, and others about walking through life’s challenges while holding onto faith in Jesus.

Bible Resources

Curated tools and materials to strengthen faith, encourage spiritual growth, and help individuals take practical next steps in their relationship with Christ.

Our Reach

By the Numbers

20
years of RiseFest
204
K
attendees at RiseFest
13
tour stops since 2022
76
Artists on the RiseFest Stage

including TobyMac, Chris Tomlin, FOR KING + COUNTRY, Anne Wilson, and more

800
K
people reached through Christmas and Good Friday programs since 2020
1.9
M
impressions on Facebook in 2024 alone

Our Founder & President

Meet Rob Roozeboom

Like many small-town boys growing up in the Midwest, Rob Roozeboom’s desire was to be a farmer and an athlete. However, after being diagnosed with muscular dystrophy at age five, Rob watched helplessly as his illness destroyed his dreams.

Wrestling with feeling different and forgotten, questioning his very existence, Rob encountered the transforming grace of Jesus in a deeply personal way.

That encounter changed everything.

Rob founded RISE Ministries in 2001 and launched RiseFest in 2005. Since then, he has become a sought-after speaker, sharing his story and bringing Jesus’ message of hope to communities, businesses, and prominent events nationwide. He’s shared stages with respected Christian leaders and artists across the country, including Phil Wickham, FOR KING + COUNTRY, TobyMac, Skillet, Lecrae, Anne Wilson, Jep Robertson, Megan Fate Marshman, Darryl Strawberry, and many others.

Rob and his wife live in northwest Iowa and have three young adult children. Beyond RISE Ministries, Rob also serves as Chairman of the Christian Festival Association (CFA) and is the author of Broken Still Chosen. Across his life and work, Rob’s message is consistent: no one is too broken, unseen, or forgotten for God to use.

Invite Rob to Speak

Our Team

Rob Roozeboom

Founder & President

Micaela Rice

Director of Operations

Jen Iedema

Office Administrator

Korey Roos

Executive Support

Liz Byrne

Communications & Marketing

Frequently Asked Questions

Is RISE Ministries a nonprofit organization?

Yes, RISE Ministries is a registered 501(c)(3) Christian nonprofit organization. As a faith-based organization, our mission is rooted in the gospel of Jesus Christ. We are committed to theological integrity, relational partnership, and responsible stewardship of the resources entrusted to us.

Is RISE Ministries affiliated with a specific denomination?

RISE Ministries partners with churches and leaders from a variety of evangelical backgrounds. As a Christian organization, our focus remains centered on the gospel of Jesus Christ and collaboration with local churches.

Where is RISE Ministries located?

RISE Ministries is headquartered in Sheldon, Iowa, and hosts events primarily in the Midwest while reaching national audiences through media and speaking engagements.

How is RISE Ministries funded?

As a nonprofit organization, RISE Ministries operates through a combination of ticket sales, sponsorships, and charitable contributions. Financial gifts help sustain event production, media outreach, and ministry initiatives.

How can I support RISE Ministries?

The easiest way to support RISE Ministries is to give online. Other ways to support us include:

Contact RISE Ministries

Please fill out the form below and someone from our team will follow up with you shortly.

    RISE Ministries, Inc.
    517 Park Street, Sheldon, IA 51201
    712.324.9763

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